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Marketing to Millenials 2020

Marketing to Millenials 2020

Millennials were born between the early 1980s and the 2000s, and can be described as the most tech-savvy and social generation in history.   Their affinity for technology has shaped the way in which they shop, interact with brands and the decisions they make about...

WhatsApp for Business

WhatsApp for Business

In today’s omnichannel world of texts, chats, posts, and tweets; consumers increasingly want to interact with businesses the same way they connect with their family and friends.   Messenger apps are taking the lead as preferred communication channels today - the...

Brand Personalisation At Scale

Brand Personalisation At Scale

Personalisation is a big deal in marketing and advertising; and although it’s not a new technique, recent technology advances have meant smarter applications and greater opportunities in which to apply it.