Our relationships are built on strategic guidance and collaboration.

Proudly nominated one of Top 3 Independent Media Agencies in South Africa in the 2020 Scopen Awards

Finalist in the 2021 Effie Awards for Harvestime Rate My Plate

Won Gold for Best Use of Technology at the 2021 Content Marketing Awards in London

Winner of Best Use of Technology as Part of a Content Marketing Program category at the 2022 Content Marketing Awards in New York.

What We Do

We find, identify and grow audiences, bringing them closer to your brand so that
audiences can become customers

How We Do It

Audience discovery through multiple sources of data
Audience Sizing
Audience Journey Mapping
Audience Trends and Interests
Audience Listening & Social Community Development
Audience Led Content Development
Audience First GTM Strategies

 “Working with PlanIt is game changing, a dynamic team that consistently delivers excellence in media insights, strategy and execution. Valuing partnership over profit, I learnt something new in every interaction. Looking forward to delivering more award winning campaigns”
Jill Snijman; Integrated Digital Marketing Manager – McCain South Africa

“Working with Planit Media is such an enjoyable experience; Erica and her team are energetic, passionate about the work they do, and genuinely care about your business. They have supported our marketing team with sound strategic input and have been a key partner in delivering our brand KPIs in a time of most unusual and tumultuous circumstances. In my experience the Planit Media team have been adaptable, resourceful and a team we lean on to help us deliver our KPIs.”
Catharina Bester; Marketing Manager: Foodservice & Retail – McCain South Africa

“Planit Media are world-class go to market media strategists who care about brand assets they work on as their own. They are strategic, creative, thorough and take responsibility with a focus on making the money you spend work for your business. I have worked with Erica for over 20 years, and always feel that any brand engagement plan is far more clearly thought through when she and her team have partnered with me as a client or colleague. (I have worked with her and her team in both capacities). A passionate team of experts that deliver!”
Tania Morgan; Director – Tania Morgan & Co

“Cash Converters Southern Africa has enjoyed a successful partnership with Planit Media since 2017. Planit is more than simply a media agency – they are a team of go-getters, strategic thinkers and problem solvers. The Cash Converters business is results-driven, which requires an agile approach to media. Planit have seamlessly tailored their offering to support our somewhat unusual way of working. The team provide solid strategic support and guidance, excellent media planning and buying, and superior digital media implementation. The team is detail-oriented, organised, and open to constructive feedback. Our business relationship is, quite simply, effortless and enjoyable”
Nicole Gundelfinger; National Marketing Manager – Cash Converters South Africa

“The #MazdaChangeYourView campaign was born out of an idea initially discussed during an agency status report. The team at Planit Media was quick to conceptualize the idea; and based on digital and social insights, presented a proposal that firmly aligns with our brand values, and strategy going forward”.
Claudia Walters; Head of Marketing and Communications – Mazda Southern Africa

“It is a pleasure working with Planit Media; they get the essence of digital marketing. The team pours their cumulative knowledge behind every brief, have contributed significantly to growing our digital efforts across various placements, and have taken media performance reporting seriously, while avoiding any media wastage. They remain at the forefront of optimizing assets & placements to land at incremental numbers month after month. Planit Media is very nimble, task dedicated and their output always outshines the brief at hand.”
Bheki Khoza; Digital & Social Media Specialist – Mazda Southern Africa

“The team at Planit Media are quick to conceptualize content ideas and digital journeys based on digital and social insights, that firmly aligns to brand values delivering strategically strong, bespoke solutions – not only in the South African market, but in cross-border markets too”
Nadia Mohamed; Chief Marketing Officer – TymeDigital

“Erica Gunning is hands down the best media strategist I have ever worked with. When the opportunity presented itself for her and the Planit team to lead the entire media strategy across the Old Mutual business-I jumped at it . Outside of deep Financial Services understanding and channel expertise they really understand how to integrate channel as an effective enabler of the broader business and brand strategy (and they are a terrific bunch of people to work with).”
Jason Ray; Chief Business Development Officer for Africa – Publicis

“The Planit Team are not only a group of the most capable media experts, but they are also a group of nice human beings. Always willing to go beyond brief to deliver work that excites, disrupts, defies convention and moves the business needle in a meaningful way. They ask the right questions of ourselves as creatives, and of clients, which only makes the work better, more integrated and easier to execute. From strategic media thinking that works hand-in-glove with business and brand strategy, to planning that goes beyond the cut-and-paste approach that seems rampant these days, all the way through to proactive implementation and world class reporting and measurement, Planit truly is a collective of smart, savvy and collaborative team players.”
Jessica Wheeler; Managing Director – Leo Burnett