Delivering real value
in Audience Growth & Go-to-Market Strategies.

At the heart of it, we are Audience Growth Strategists.

We have a phenomenal crew of hybrid experts, who are passionate about delivering strategically sound communication and channel solutions, driven by data and insights.

Understanding or getting closer to your audience, and identifying new audiences is the biggest challenge facing businesses today.

We find, identify and grow audiences, bringing them closer to your brand so that audiences can become customers.

We work closely with our clients to identify key audience insights, in order to connect to a territory that allows us to develop tailored go-to-market strategies, campaigns and solutions.

We’re audience growth
strategists,
journey mappers, innovators
and all-round
solution
seekers.

Our relationships are built on
strategic guidance and
collaboration.

We’re invested in creating
a culture of shared knowledge.

Black Friday 2025

Black Friday 2025

Black Friday 2025 Black Friday in South Africa is no longer a one-day sales event. It has become a digitally led, month-long retail moment that reveals how consumers are shopping, spending and engaging with brands in real time. This analysis breaks down what actually...

AI Update

AI Update

Planit AI Update AI is transforming how brands are discovered and perceived. The media ecosystem is evolving fast.What does this mean for your brand? Multimodal & Omnichannel: Text, image, and video across social platforms, YouTube, LinkedIn, and forums. Brand...

TV Viewing Landscape

TV Viewing Landscape

TV Viewing Landscape With TV viewership shifting and digital platforms gaining ground, understanding where audiences are—and how they engage—is key.We’ve unpacked the latest insights from our August 2025 update. Here’s what you need to know about how South Africans...

Ready to take your communication & insights to the next level?